Sunday at South by Southwest (SXSW) from Ballroom D at the Austin Convention Center, Eddy Cue, Apple’s senior vice president of Services, and Ben Stiller, director and executive producer of Apple’s global hit phenomenon Severance, took the festival’s largest stage for a special featured session titled “Moving Culture Through Innovation and Creativity.”
The conversation between two of today’s leading innovators offered their insights into a wide variety of topics including how Severance has captivated global audiences through its thought-provoking storytelling; and, how Apple TV+ has established itself a destination for today’s most innovative storytellers to create culture moving, hit shows and films.