A Peppa Pig FAST channel from Hasbro, Peppa Pig & Friends, is coming to Samsung TV Plus in the U.S. this fall.
“This launch reflects Hasbro’s commitment to leading in the FAST and AVOD space through smart, scalable digital innovation and complements our best-in-class YouTube strategy,” said Yannick Ferrero, head of content sales and digital distribution at Hasbro. “With Peppa Pig & Friends joining Samsung TV Plus, we’re not only expanding our reach, but we’re also creating a trusted destination where families can enjoy Hasbro’s content in a safe, ad-controlled environment. FAST gives us the ability to deliver always-on, carefully programmed entertainment that blends the reliability of television with the flexibility of streaming—offering parents peace of mind and fans continuous access to their favorite characters.”
Peppa Pig & Friends features episodes from Peppa Pig alongside content from other preschool programming, including Ben & Holly’s Little Kingdom.
Hasbro’s FAST and AVOD footprint now spans over 15 platforms across the U.S., Canada and the U.K. Its growing suite of channels also includes Transformers, Power Rangers, My Little Pony and Dungeons & Dragons: Adventures. The Hasbro Legends channel, featuring retro franchises such as G.I. Joe, Jem and the Holograms and VR Troopers, among others, is set to launch in the fourth quarter.
