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Hulu Gets its First Celebrity Spokesperson In Five Years

In an effort to promote its new live TV service, Hulu has called upon Pitch Perfect's Anna Kendrick.“You thought you knew Hulu? Think again...This is Hulu, and it’s going to change your life,” Kendrick boasted in the 30-second launch spot which debuted during NBC’s "Today."

Hulu launched its live TV service earlier this year and offers a selection of 50+ live channels and local broadcast stations in select markets.