Would you Be interested in 100 + TV Channels for just $35 a month?
That's the price AT&T has planned for DirecTV Now, the streaming service AT&T plans to introduce at the end of November. In a joint appearance with Time Warner CEO Jeff Bewkes on Tuesday at the WSJDLive Conference, AT&T CEO Randall Stephenson said the deal would also include the mobile streaming costs.
Stephenson also said the streamed package will include programming from Time Warner, Fox, and NBCUniversal.
AT&T recently agreed to pay $84.7 billion for Time Warner and Stephenson said that if approved, Time Warner will operate as “a wholly owned separate subsidiary of AT&T,” adding that he doesn’t “know the first thing” about running premium TV networks and movie production.
A $35 a month price point is impressive, although it's not clear which channels will be part of the core package or whether additional channels will be available as part of "add-on" themed packages, similar to the approach taken by Dish Network's Sling. There also isn't any clarity about whether broadcast networks will be part of the core $35 a month package, although at that costs, it's unlikely they'll be included.